Xiaomi sold over a million devices in India with the Republic Day sale

Chinese smartphone company Xiaomi sold more than a million devices in India during the Republic Day sale. Xiaomi has smartphones and other devices in almost all price segments and categories. India is one of the big markets for the company. Xiaomi’s Republic Day sale lasted from January 26 to 30.

During this sale, Xiaomi offered discounts on its products. The company has said that it has sold more than 10 lakh worth of products on Republic Day. However, the company did not provide information on how many units of each product were sold. Xiaomi makes everything from smartphones to smart TVs. The company’s Redmi smartphones are selling the most in India. Earlier this year, Xiaomi launched the Redmi Note 12 series. This smartphone is getting a good response.

The company’s global vice president and former head of the company’s India unit, Manu Kumar Jain, resigned on Monday. He was associated with Xiaomi for nine years. The company is in a legal dispute with the Enforcement Directorate (ED) over alleged violations of the Foreign Exchange Management Act (FEMA) in India. Jain had said in a tweet: “I have had a lot of support in the last nine years and it is very difficult to say goodbye. Thank you all. The end of a journey is also the beginning of a new one.”

Jain was instrumental in strengthening the company’s business in India. He was appointed Xiaomi’s global vice president about five years ago. Apart from India, he was running Xiaomi’s business in Bangladesh, Nepal, Bhutan and Sri Lanka. “As our business has grown, it has helped create more than 50,000 jobs in India,” Jain said. Xiaomi began laying off workers from several of its units last month. The company plans to reduce its workforce by 15 percent. Thousands of workers may be affected by this company decision. Lockdown was imposed in many cities to prevent the spread of corona in China. This reduced the demand for electronic products. However, Xiaomi has managed to increase its market share in Europe.

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